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Chrysler Agency PHD to Cut 25 Staffers

Advertising Age  Dec 17 08

NEW YORK (AdAge.com) -- Omnicom Group's PHD, the media-buying and -planning agency for Chrysler, will cut 25 staffers this week, according to executives familiar with the matter. The trim represents about 2.5% of PHD Worldwide's employees.

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Watch All the Super Bowl XLIV Spots

Advertising Age  less than a day ago

NEW YORK (AdAge.com) -- Did you miss one of the Super Bowl ads? Want to see Betty White and Abe Vigoda get tackled again in BBDO's spot for Snickers? Want to "Open Happiness" again with "The Simpsons" gang courtesy Wieden & Kennedy? Never fear, Ad Age has gathered them all up and presents them here for your viewing pleasure.

ExtenZe Hires Johnson as Pitchman

Advertising Age  5 days ago

BATAVIA, Ohio (AdAge.com) -- It takes a big man to admit he uses a male-enhancement supplement, and apparently former Dallas Cowboys head coach and current "Fox NFL Sunday" host Jimmy Johnson is just the guy.

People's Choice: Clydesdales Return to Super Bowl

Advertising Age  5 days ago

CHICAGO (AdAge.com) -- Knock us over with a feather: The Budweiser Clydesdales will be in the Super Bowl after all.

When a Reviewer Loves the Promo More Than the Show

Advertising Age  5 days ago

With all due respect to "Deal or No Deal" and Larry King, "Extra" is the single most weightless program on television today.

Walmart Food-Bag Consolidation Wipes Glad, Hefty From Shelves

Advertising Age  5 days ago

BATAVIA, Ohio (AdAge.com) -- In the latest of a growing wave of brand consolidations, Walmart has sent Glad and Hefty bags packing from its food-storage shelves.

Consumer Consideration, Interest in Toyota Falls Sharply Amid Recall

Advertising Age  6 days ago

NEW YORK (AdAge.com) -- A new survey shows that Toyota's unprecedented recall is costing it dearly in terms of consumer consideration.

Diamond Foods' Super Bowl Plan: One Spot, Two Products

Advertising Age  6 days ago

NEW YORK (AdAge.com) -- In an unorthodox maneuver, Diamond Foods intends to use its ad time during Super Bowl XLIV to promote two different products -- its Pop-Secret popcorn and its Emerald Nuts -- in the same instance.

Grammy Awards Rock Ratings Race

Advertising Age  Feb 01 10

MINNEAPOLIS (AdAge.com) -- Like the music industry it celebrates, the Grammy Awards were rocked a few years back, struggling to transition from Napster.

Super Bowl Ad Time Is Sold Out, CBS Says

Advertising Age  Feb 01 10

NEW YORK (AdAge.com) -- Ad time for the Super Bowl is sold out, according to the top ad-sales executive at CBS, the network broadcasting the contest this year on Feb.

Toyota Sends in Jim Lentz for Cross-Media Damage Control

Advertising Age  Feb 01 10

NEW YORK (AdAge.com) -- The mea culpa and brand-saving by Toyota Motor Corp. began today, as the embattled carmaker launched a public relations defensive on all fronts -- print, TV and social-media networks -- in a bid to salvage its image in the wake of the 2.