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Background Wrap Ad on Digg

Advertising Lab Nov 07 09

Oh, wow. So much for the subtlety of the new ad format -- just bumped into a background wrap on Digg promoting a video game. ---------------- I'm reading The Advertising Research Handbook. Full story...

Tagged: ad format, advertising research, digg, Online Marketing, research handbook, subtlety, video game,

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Advertising Lab May 15 12 :

A Cheat Code in Halo 4 Box Art Puzzle -

Microsoft unveiled the box art for the upcoming Halo 4 game by emailing Xbox community members one of the 32 pieces of puzzle that when assembled together reveal the image.

Advertising Lab May 11 12 :

Google's Screenwise Project Listens To TV Habits -

Google's Screenwise research project announced back in February is designed to collect data on more than just Internet behavior.

Advertising Lab May 10 12 :

In Case of Emergency, Eat This Book -

Land Rover in the United Arab Emirates printed 5,000 edible copies of a desert survival guide. Twenty-eight pages of potato-based starch paper have a slightly sugary taste from the glycerin-based ink and are bound by a spiral that can be used as skewers.

Advertising Lab May 08 12 :

Pinnable Ads -

Saw this page on AdKeeper, the company that is trying to make online advertising bookmarkable. This could be an interesting way for Pinterest itself to make money: becoming a network for ads that people will want to hold on to.

Advertising Lab Apr 27 12 :

Do People Hear Ads When They Are In a Coma? -

"...when they run to the bathroom" is what I meant to ask. In case you are wondering, some studies show that people in a coma can hear.

Advertising Lab Mar 06 12 :

Pinterestorama -

Pretty -- a panorama made of Pinterest boards. Saw something similar on Flickr a few years back.

Advertising Lab Mar 06 12 :

Play Scrabble Over Twitter With TwitterScrabble -

Arrange 100 characters into the highest-scoring tweet of the day to win your box of Scrabble Trickster with this brilliant Belgian Twitter Scrabble promotion.

Advertising Lab Mar 05 12 :

Google Still Indexes AdSense Ads As Content; Top Search Result Are PDFs -

Four years ago, I noticed that Google was indexing AdSense ads as if it were content on the host pages.

Advertising Lab Mar 02 12 :

Putin, Viagra, and The Unfortunate Ad Placement of the Day -

A new puppet show in Russia shows Vladimir Putin fighting the loss of his penis, according to this Reuters story that was accompanied by a I Can't Believe It's Viagra banner.

Advertising Lab Mar 01 12 :

California Dogs Tune Into Their Own TV Channel -

I Cats can has cheezburger, but dogs are getting their own TV programming. San Diego dogs subscribed to Cox or Time Warner now have their own 24/7 TV channel called DogTV, soon to roll out nationwide.

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