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Interactive Signage in 1902
Advertising Lab Sep 26 09Here's one clever advertising contraption "actuated by the opening and closing of the [glass] door to attract the attention of the person entering. In order, however, to attract the attention of those who might not be attracted by the rising of the card, I provide a sounding device." Patent #715886 awarded in 1902. ---------------- I'm reading The Advertising Research Handbook. Full story...
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