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Another way to promote brands through videos on Facebook and other social networks was introduced by iNvolved Media, a Facebook Preferred Marketing Developer: Video StoryEngine, which iNvolved described as a proprietary interactive video engagement layer that seamlessly operates across social, mobile, and premium Web content.

Facebook has chronicled its efforts to monitor water and energy usage at its data center in Prineville, Ore.

Yes, teenagers use Facebook. And although whether or not they’ll be using Facebook in a few years remains to be seen, the site does have a considerable presence among high-school students.

There are movies, and there are Facebook games, and there are even Facebook games based on movies.

Likeable Media, a social media marketing provider, announced the launch of LikeableAds.com and its new media and planning department to better serve clients buying advertising for Facebook, LinkedIn, and Twitter.

Facebook’s built-in page insights are helpful, but not if you’re looking for minute-to-minute changes.

Customer-relationship-management tool Nimble announced the release of Nimble 3.0, with updates highlighted by the Today Screen, a new homepage that allows users to more closely follow and monitor their Facebook friends and fans and contacts from other social networks, and the Signals Screen, which highlights social network interactions that should receive priority.

Facebook users who like the pages for television shows are 75 percent more likely to watch those shows, according to a recent study by media giant Viacom and its Viacom International Media Networks division.

Rumors began surfacing in March that Facebook would add a Twitter staple, hashtags, and now developer Tom Waddington uncovered evidence that the social network is getting closer to incorporating the feature in the form of a mention of “hashtag” in the software-development kit for JavaScript.

Following the devastating tornado that ravaged Moore, Okla., Monday and resulted in several deaths, a Facebook user in nearby Shawnee launched a Facebook group, May 19th 2013 OK Tornado Doc & Picture Recovery, aimed at reuniting victims with their possessions that were blown all over the state.