In March, Facebook released a guide for causes and nonprofits, advising them on how to reach Facebook users with their pages.
AdRoll, a Facebook Exchange partner, announced Wednesday that it has rolled out ad retargeting in the News Feed.
Facebook delivers much higher conversion rates than Pinterest or Twitter in terms of social commerce sales, but the average order value is highest for Pinterest users, followed by those referred by Facebook and Twitter, according to a new report by customer experience engine Monetate.
Facebook added the ability for users to schedule Gifts up to two weeks in advance, enabling them to choose Gifts, fill out the cards, and pay in advance.
Facebook Chief Operating Officer Sheryl Sandberg managed to Lean In to a pretty prestigious list: Forbes’ The World’s 100 Most Powerful Women, where she ended up at No.
The Office of the Data Protection Commissioner in Ireland hit the like button when reporting on Facebook’s compliance with its privacy recommendations to the social network from December 2011.
Washington Gov. Jay Inslee signed a bill Tuesday that bans employers from demanding that employees or job candidates surrender their passwords to Facebook, Twitter, and other social networks, as well as from requiring employees to add managers as friends or contacts, AP reported.
The Shift Open Marketing Cloud welcomed a new application into its suite: the Moontoast Social Rich Media Ad Platform.
Internet radio provider Pandora deepened its integration with Facebook, introducing the ability for its users to automatically publish their activity to the music section on the social network’s redesigned Timeline via Pandora.
Facebook has an algorithm (externally known as EdgeRank) that determines who sees which posts at which times.