The integration of social media into the automotive industry is predicted to be one of the key digital trends of 2012 and already this week we have seen several developments in this field.
On Monday Ford launched a new tool that allows its US dealers to display real time inventory information through their own social media profiles, and YouTube this week announced two new automotive channels.
One app positioned to take advantage of this integration of social and automotive is Carpooling.co.uk
Having started out as a website portal, it launched iPhone and iPad apps in February last year and more recently unveiled Facebook and Android versions. Full story...
Facebook's Friday IPO may have been cause for celebration on the company's Menlo Park campus, but it was hardly the coming out party major players on Wall Street had hoped it would be.
When it comes to large tech companies and how they've fared with social networking, one could argue that Microsoft is the most successful.
ProofHQ aims to help marketing teams collaborate on content by digitising drafted design work, print ads, web pages, etc.
The Information Commissioner’s Office will write to 50 top UK websites this week to find out what actions have been taken towards compliance with the new EU e-Privacy Directive.
Stats show the massive growth in the use of smartphones to access social media, but how will consumers react to social media marketing on their mobiles?
Some of the stats in this DMA infographic suggest there is some resitance to this.
With increasing smartphone penetration, the growing use of tablets, as well as laptops and PCs, it's more than likely that people are viewing TV while using another device, or with one close at hand.
Whether you’ve been managing your PPC account for a while, just taken over a new account or even want to audit how your PPC agency is doing, it can be overwhelming to work out how well an account is performing.
The wait is finally over. After years of anticipation and weeks of headlines, the world's largest social network is a publicly-traded company.
More than a third of consumers (36%) read marketing emails on mobile, according to new research .