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Econsultancy blog  less than a minute ago:

Yahoo's Tumblr acquisition sends clear message to advertisers -

It's official: Yahoo has purchased popular blogging platform Tumblr for more than a billion dollars - $1.

Econsultancy blog  less than a minute ago:

Six brands that have been busy experimenting with Google Hangouts -

We’ve been keen exponents of Google Hangouts for some time here at Econsultancy as they’re a great way of sharing content and promoting our brand.

Econsultancy blog  less than a minute ago:

Just 15% of consumers believe it pays to be loyal to brands -

Only 15% of British consumers believe strongly that it pays to be loyal to their favourite brands, according to a new survey by Epsilon.

Econsultancy blog  less than a minute ago:

Five things to consider when creating a magazine app -

According to the PPA TAP Report, 55%of UK tablet owners have read a digital magazine on their tablet in the last three months.

Econsultancy blog  less than a minute ago:

How Appliances Online went from 2,500 to 1m Facebook fans in just two years -

Online electrical retailer Appliances Online (now rebranded as AO) has seen impressive growth on its Facebook page, recently hitting the milestone of 1m likes.

Econsultancy blog  8 minutes ago:

Make your website user friendly with core building blocks -

I tend to keep an eye on the UK’s most popular websites (Alexa is a good source for this data), as I know that my clients and their customers are likely to be familiar with their navigation features, tools and interfaces.

Econsultancy blog  34 minutes ago:

The rise of the temporary organisation -

What's permanent? What's temporary? Perceptions of time frame the way we work together.

I was debating project and service management standards the other day.

Econsultancy blog  17 hours ago:

How much longer will events be the most effective demand channel? -

Almost half (47%) of trade-show visitors go with the express plan of buying within 12 months of an event, and fully 81% of attendees can make the final call or recommend on purchases.

Econsultancy blog  19 hours ago:

Takeaways from our #IMW13 Hangout: Channel integration -

We've been enjoying bringing thought and discussion around the key themes of Integrated Marketing Week to our subscribers and blog community early with Google+ Hangouts.

Econsultancy blog  21 hours ago:

Q&A: Microsoft UK's Head of Digital on the complexity of running multiple sites -

Mark Johnston is responsible for an array of Microsoft UK websites and blogs aimed at both businesses and consumers.