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iMedia Connection Jul 29 10 After a dismal year in 2009, online advertising is bouncing back. Read more on the trends you'll see playing out this year. Full story...
All marketing channels are not created equal. Watch as a handful of marketers discuss the platforms that haven't added value for their brands.
Announcements by Evolve Media, JangoMail, and Revision3, plus other news about industry hires, partnerships, and launches.
Email, graphical web browsing, streaming media, social networking -- these all changed the game in their own way.
The greatest campaigns do more than just utilize multiple platforms -- they feed into an overarching brand story.
In this episode of Marketing Obsessions, Kevin Lee talks with Deborah Swider, eMarketing manager for the ASPCA, about the influence of social media on the future of digital marketing.
Taking risks is no substitute for smart PR planning. Follow these tips to ensure an attention-grabbing exploit doesn't blow up in your face.
The mobile industry is fast reshaping itself. Consider these strategies for taking advantage of the evolving on-the-go content market.
Your first app will set the precedent for all your brand's future efforts in the space. Avoid these crucial mistakes, and you'll make a great first impression with your consumers.
Top search results get a lot of clicks, but you might be wasting your time trying to climb to that first position.
Take a look at some great ideas for merging email marketing and social media to form a stronger engagement platform for your brand.