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5 fantastic digital branding campaigns from 2009
iMedia Connection Dec 07 09This year saw brands use digital to complement their traditional advertising more than ever. See why Levi's, Dos Equis, and others stood above the rest. Full story...
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iMedia Connection 3 days ago:
Marketing platforms that miss the mark -
All marketing channels are not created equal. Watch as a handful of marketers discuss the platforms that haven't added value for their brands.iMedia Connection 3 days ago:
Media Motion: Barker/DZP, KG Partners, and Yahoo -
Announcements by Evolve Media, JangoMail, and Revision3, plus other news about industry hires, partnerships, and launches.iMedia Connection 4 days ago:
Will apps really kill the web? -
Email, graphical web browsing, streaming media, social networking -- these all changed the game in their own way.iMedia Connection 4 days ago:
This year's top 4 integrated campaigns -
The greatest campaigns do more than just utilize multiple platforms -- they feed into an overarching brand story.iMedia Connection 4 days ago:
Social media: What lies ahead -
In this episode of Marketing Obsessions, Kevin Lee talks with Deborah Swider, eMarketing manager for the ASPCA, about the influence of social media on the future of digital marketing.iMedia Connection 5 days ago:
PR stunts gone horribly wrong -
Taking risks is no substitute for smart PR planning. Follow these tips to ensure an attention-grabbing exploit doesn't blow up in your face.iMedia Connection 5 days ago:
3 strategies for leveraging the mobile content explosion -
The mobile industry is fast reshaping itself. Consider these strategies for taking advantage of the evolving on-the-go content market.iMedia Connection 5 days ago:
Pitfalls that could derail your branded apps -
Your first app will set the precedent for all your brand's future efforts in the space. Avoid these crucial mistakes, and you'll make a great first impression with your consumers.iMedia Connection 6 days ago:
The dangers of ranking No. 1 on Google -
Top search results get a lot of clicks, but you might be wasting your time trying to climb to that first position.iMedia Connection 6 days ago:
How to turn casual connections into passionate customers -
Take a look at some great ideas for merging email marketing and social media to form a stronger engagement platform for your brand.Popular Tags »»
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