Facebook Goes to the Red Carpet With Live Video for American Music Awards
Mashable Nov 19 09
Live webcasts of red carpet events are an emerging trend with social networks and live video. In the last few weeks, we’ve seen the red carpet events for Michael Jackson’s “This Is It” and “The Twilight Saga: New Moon” bring in big viewers. The “Twilight” event, which was a collaboration between MySpace and Ustream, broke Ustream records by delivering 3 million viewers.
Unsurprisingly, the biggest social networking site on the web — Facebook — has also picked up on the trend. The American Music Awards will be streaming its first ever digital pre-show on Sunday, November 22 on the popular Celebs on Facebook Page. Full story...
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