Blogs are often touted as good for search engine optimization. The reality is, blogs are simply software tools and what you get out of them from a SEO perspective is in proportion to how well you know how to use them. Good categorization and content is a start, but blogs as a SEO asset isn’t [...] Full story...
“It’s a people driven economy stupid” and “Online word of mouth has made many traditional marketing strategies obsolete”.
I noticed someone using Google suggest in another story today (honestly forgot where) and thought I’d see what Google “thinks” about social media.
Recently, I presented at PubCon on the intersection of social media and PR. The session title was “experts on PR and Twitter,” however the session description went on to discuss a variety of networks.
Online retail websites face a unique set of obstacles when it comes to improving sales through better search engine visibility.
From the perspective of some, it seems like Vegas was late to participate in social media (according to the PubCon panel description).
Zappos has grown gross merchandise sales from $1.6M in 2000 to over $1 billion in 2008 by focusing relentlessly on customer service – a potent digital marketing tool.
If you have ever wanted to be a fly on the wall listening to experts talk about the convergence of PR and Social Media, here’s your chance.
Today at the PRSA 09 conference, it was a packed room for TopRank CEO (and author of Online Marketing Blog) Lee Odden who gave a presentation on SEO for Public Relations.
The first day of the 2009 PRSA International Conference in San Diego kicked off general sessions today.