Previously, I explored the intersection of social media and PR and explained why it is so important communications professionals leverage digital channels. In that post I touched on the following key points: Authenticity/personality – the world and web crave it It scales – popular brands just get more popular Long-term storytelling – build a permission asset Leverage – [...] Full story...
Last week, I was in Las Vegas for the LeadingRE annual conference and marketing technology event speaking on social media and SEO strategies for real estate professionals.
A typical situation for many marketers when it comes to social networks is this: Setup LinkedIn profile, check.
A great photo can really add a lot of flavor to a blog post and in our own analysis at Online Marketing Blog as well as with clients, including quality images with a blog post can boost traffic and referrals 30-50%.
So here I sit in the DFW airport hanging out with David Berkowitz waiting for my connection to Austin.
If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites.
Welcome to the post-Winter/pre-Spring version of the BIGLIST review of SEO blogs. Snow is starting to melt and you can actually walk around outside (in Minnesota) without your eyelashes freezing together.
Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization.
When you think of successful consumer brands in the social media space, names like Dell, Zappos and Pepsi come to mind.
As with many bloggers, we’ve been using royalty free images for many years. Many bloggers make use of images from Flickr and we have too but you can’t always find the right image there.
From Facebook to Twitter to You Tube, there’s no limit to the number of social networking sites that can be leveraged to interact with customers and prospects, and build positive brand awareness.