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Online Marketing Blog  4 days ago:

11 Examples of Killer B2B Content Marketing Campaigns Including ROI -

According to a CMI and MarketingProfs study, 91% of B2B Marketers are using content marketing and that means a few things: First, it means content marketing has gained critical mass within the popular marketing mix and any company in a competitive industry would be hard pressed to attract business without it.
Online Marketing Blog  5 days ago:

The Power of Visual Content Marketing and Brand Visuals in Action -

Visual content is certainly trendy – see the meteoric rise in infographics and social engagement with images as proof.
Online Marketing Blog  6 days ago:

Content Marketing Tactics: Business Blogging Pros, Cons, Best Practices & Brands Doing It Right -

As part of our continuing series on content marketing tactics, I’ll be covering a topic that is absolutely near and dear to every content marketer’s heart: business blogging.
Online Marketing Blog  May 13 13 :

Want to Improve Your Online Marketing? Master These Search & Social Media Tactics -

Fast changing trends and serious competition has digital marketers chasing the latest and greatest tactics like hamsters on exercise wheels.
Online Marketing Blog  May 10 13 :

Online Marketing News: RipOff Report Expands, Paid YouTube Channels Launch & Mobile Local on the Rise -

Your customers want more personalized messaging and content. In fact, 64% believe it’s more important that companies represent them with relevant offers, compared to 36% who don’t want their activity tracked.
Online Marketing Blog  May 09 13 :

Tips for Brand Social Media Marketing Success with Agencies & Consultants -

Planning and executing a successful social media marketing strategy sometimes requires that brands look outside their own companies for assistance.
Online Marketing Blog  May 08 13 :

Keynote Presentation: Digital Convergence of Public Relations & Marketing -

Today I’m giving a keynote at the sold-out Communicator’s Conference in Portland, Oregon to 270 or so PR and Communications professionals.
Online Marketing Blog  May 07 13 :

Conversion Rate Optimization Software: Choose the Right Tools for Your Business -

Conversion rate optimization is the marketing art of maximizing your investment in existing site traffic, through improvements and problem-solving rather than additional ad spend.
Online Marketing Blog  May 06 13 :

What Should Lead Your Online Marketing Strategy: SEO or Content Marketing? -

There are quite a few studies showing that companies publishing more blog posts and more content in general equates to generating more business than those that don’t.
Online Marketing Blog  May 03 13 :

Online Marketing News: New LinkedIn & Instagram Features, Brands Missing the Boat on Pinterest -

LinkedIn Adds Rich Media Capability to Profiles LinkedIn users can now add rich media content objects to their profiles, allowing designers, analysts, authors and others to share their best works in a visually interesting format.