The Media Standards Trust and the Associated Press news agency want to establish a new industry-wide microformat for online news to increase readership—and therefore revenue—by improving search engine ranking and making content easier to find.
The new standard was created by AP and gives every story a brief series of metadata: a brief precis of what the story is about; a dateline of where it was written, the author’s name, any “news principles” adhered to by the publisher and whether it’s covered by usage rights.
Full story...Facebook has set itself up as a huge source of visits to news sites and it now seems intent on establishing itself as a place where people not only find stories that friends “like” but those that other members are recommending too.
—CBS Interactive: Mary Hentges has been named CFO and EVP of CBSI, reporting to President Neil Ashe.
A weekly look at a story that is defining the news.
The Associated Press and Google (NSDQ: GOOG) finally came to terms on a new deal this week that lets Google News continue to host AP articles on its site.
Some of the stories people are talking about this morning:
» Twitter’s Evan Williams says the company’s decision to launch its own mobile apps is paying off: mobile usage is up 62 percent since mid-April and 16 percent of all new Twitter users now start out on their phones, up from five percent before the company’s shift in strategy.
The connected-TV space is getting HOT. Manufacturer platforms like Samsung Internet@TV and Sony Internet TV are set to mix with Google TV and Yahoo Connected TV, while the UK’s Freeview TVs await connectivity upgrades through Dbook 7 and Canvas, and European broadcasters team for an industry-wide HbbTV standard.
Sony (NYSE: SNE) unveiled a connected TV running Google (NSDQ: GOOG) TV at the IFA show in Berlin.
Time Warner Cable (NYSE: TWC) and the Walt Disney Co. (NYSE: DIS) stepped to the precipice of blackout Armageddon—and wisely took a giant step back.
In the last year, generic searches for e-readers have doubled, while Kindle-related searches have increased eight fold.
Even if newspapers migrate every print reader to paying online, they will still face big losses, according to one analyst.
Is Microsoft (NSDQ: MSFT) changing its approach to online spending? The company, which had said as recently as a year ago that it was willing to invest 5 percent to 10 percent of its operating income on its search business for up to five years, wasn’t willing to spend enough to become AOL’s search partner.