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What makes Coca-Cola the No-1 SuperBrand in Social Media? -
Who else has completed more than 80 years of Olympic Partnership with largest-ever activation? Which brand has ever covered more than 275,000 miles across 186 countries in 365 days? Who gets the credit for activating a campaign that made fan cast nearly 910,000 votes, almost 7.
How is Social Media Changing Search Marketing? -
In this month’s video segment I decided to compile several 30 second soundbytes from the recent Social Media Marketing World Conference.
Three Killer (and unfortunately most ignored) Link Building Ideas by @resultfirst -
Let’s face it: authorship may have been bulldozing around for quite a while, but links are the most important ranking factor for search engines, still.
Google, A New Business Plus-pective by @lewis__austin -
Many Google plus users were welcomed recently with the some new design changes. First impressions are, “I can see a lot more content”, which is great for both the user and also businesses.
Bid Wars – Why Overbidding Leaves You Vulnerable -
Auction-based ad serving is a clever idea that seems to have the best interests of both ad servers and advertisers in mind.
How to Combine Call and Conversion Tracking to Manage your Bidding More Effectively by @AndrewLolk -
In White Shark Media we have a lot of small business Clients who heavily rely on phone call leads generated via Google AdWords.
7 Unusual Link Building Tactics for Ecommerce Sites by @DholakiyaPratik -
There’s no denying it: link building is hard, especially for Ecommerce sites. It takes a unique approach to find the hard links and pull ahead of your competitors.
11 Unique Ways to Boost Your Social Sharing with Buffer -
When it comes to sharing on social media sites, you can be free from the real-time grind of sending as you type.
Quora Community Rules: A Starter Guide for Joining the Conversation by @virginianussey -
Anyone on Quora? Q&A sites and discussion groups are a commonly encouraged tactic for demonstrating authority, growing community, and enhancing visibility.
Overlooked and Underappreciated: the Social Share Button Strategy by @rachel_andersen -
“We view a behavior as more correct… to the degree that we see others performing it.” When we see someone pioneering ahead of us, we assume the actions they’re taking are safer or “more correct.
