Elixir Interactive has shared a very unusual online reputation management study. What is unusual is that the interactive marketing agency, which provides online reputation management and search engine optimization services, and it's well-respected CEO and President, Fionn Downhill, are the targets of a mean-spirited and scurrilous attack.

If you haven't seen him yet, check out the YouTube video of Isaiah Mustafa asking ladies, "Should your man smell like an Old Spice man?" As of today, the video has 11,740,466 views -- making it the most viewed video on YouTube during the past month.

According to comScore, social networking sites reach a higher percentage of women than men globally, with 75.

An overview of some of today's ad/tech news.

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Yahoo Japan -- an independent entity from Yahoo -- has decided to forgo the Bing transition and will be using Google search results, Reuters announced today.

Most reporters are focused on the United States Copyright Office declaration that it is it legal to unlock or 'jailbreak' a mobile device from the manufacturer and network provider from which it was purchased from, which permits users to install unapproved software under the Digital Millennium Copyright Act's (DMCA) fair use provisions.

The rumor is growing fast. Now the New York Post has it that Google could launch its search-related music store as early as this holiday season, i.

The advertising industry is launching its own PR campaign by way of setting up an Institute for Advertising Ethics.

NBC Universal (NBCU), the media and entertainment company, has launched its own advertising platform UAP to serve its own network of owned and operated sites, Mediaweek reported, quoting company executives.