technews.am is a new community for breaking news across the technology sector. We are still in Alpha, so please bear with us.

From AdSense to SpamSense to Spam Cents

SEO Book  Jan 20 12

Google announced they rolled out their anti-overly-aggressive-ads algorithm. They didn't give a specific % on how much of the above the fold content can be ads, but suggest using their browser preview tool. Using that tool on Google.com's search results would of course score it as a spam site, but for some small AdSense webmasters that avoided Panda, Google may have drew first blood.

Much Quicker Updates

With a limited number of recoveries nearly a year after Panda, the first bite might seem like a big concern, however the "too many ads" algorithm updates far more frequently than Panda does:

If you decide to update your page layout, the page layout algorithm will automatically reflect the changes as we re-crawl and process enough pages from your site to assess the changes. Full story...



More stories from seo book »

SEO Book  less than a day ago:

Whitespark's Local Citation Finder Review -

Local citations are a critical part of a local SEO campaign. In looking at David Mihm's Local Search Ranking Factors you can see that a majority of the top 10 factors focus on business information structure and links.

SEO Book  4 days ago:

If Matt Cutts Was Made of Legos, What Would He Look Like? -

Maybe something like this...

...or this...

A bunch more here, with cut & paste code near your favorites.

SEO Book  May 08 12 :

GWT notice of detected unnatural links to http://www.seobook.com/ -

I am already getting fake webmaster tool notification messages using the above subject line & the following message:

Hello dear managers of http://www.

SEO Book  May 08 12 :

Ha! Bullets Can't Hurt ME -

Negative SEO vs Sabotage

Just about any independent SEO worth their weight who publishes a number of websites has at least once hit a snag & been filtered or penalized.

SEO Book  Apr 30 12 :

Google AdWords Ads Add Album Cover & Song Preview -

Before I get any drops of jupiter hate on the following...I was typing in training.seobook.com & somehow accidentally hit enter after typing train & when the URL completion didn't work I got the following SERP.

SEO Book  Apr 27 12 :

The Google Penguin Update: Over-Optimization, Webspam, & High Quality Empty Content Pages -

Huge Update

Google recently launched their webspam Penguin update. While they claim it only impacted about 3.

SEO Book  Apr 19 12 :

GoogleBowling, Negative SEO & Outing -

Excessive Complexity & Unintended Consequences

Sergey Brin recently said:

You have to play by their rules, which are really restrictive.

SEO Book  Apr 15 12 :

Consumer Ad Awareness in Search Results -

For the following study, we asked "Does this search result have ads on it? " to 1,000 searchers, per search results.

SEO Book  Apr 15 12 :

Which Source Do You Trust Most? -

Which do you trust most as a source of advice on important issues?

People tend to trust friends & family and the mainstream media far more than they trust websites & search engines.

SEO Book  Apr 15 12 :

How Did You Choose Your Primary Search Engine? -

When you search, how did you pick your primary search engine?

Most people use the search engine which they believe has the best relevancy, whatever their computer came with, or what a friend recommended.




Applicant Tracking System from JobPage

Most read today »

Most read this week »

What's New on Technews.AM