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Seths Blog Sep 24 10 If you sell at the top of the market (luxury travel, services to Fortune 500 companies, financial services for the wealthy...) you might be tempted to figure out ways to cut costs and become more efficient. After all, if you... Full story...
Before, when your shift was done, you were finished. When the inbox was empty, when the forms were processed, you could stop.
A whisper in a quiet room is all you need. There's so little noise, so few distractions, that the energy of the whisper is enough to make a dent.
Good governance is like great marketing--it takes the long view, and relentlessly focuses on delivering on agreed upon goals over time.
Those are pretty much the only two choices. Being judged is uncomfortable. Snap judgments, prejudices, misinformation.
Of course, that's impossible. There's no such thing as a true story. As soon as you start telling a story, making it relevant and interesting to me, hooking it into my worldviews and generating emotions and memories, it ceases to.
Is that your goal? To find the next hot thing? Do you want to buy it, sell it, use it, eat it? In every industry where there's fashion (which is every industry), people spend an enormous amount of time looking.
If you're marketing a bass guitar or an orchid or an electric SUV, why are you concerned with what everyone thinks about it? It seems to me that you should only care about the opinion of those that are actually.
Not the easiest, but the quickest: Don't demand authority. Eagerly take responsibility. Relentlessly give credit.
The parking meter was rebooting. I guess we're supposed to walk to the other end of the garage and find one that's working.
I don't think winners beat the competition because they work harder. And it's not even clear that they win because they have more creativity.