Breaking MJ's Death, TMZ Traffic Spikes 200% Over Previous Record
Silicon Alley Insider Jun 26 09
AOL celebrity news site TMZ broke the Michael Jackson story an hour before anybody else yesterday, and it paid off big time traffic-wise.
Though AOL won't release the absolute numbers, a spokesperson tells us TMZ had a record-breaking day for unique visitors -- 200% better even than the day it published a photo of Rihanna's injuries earlier this year.
AOL continues to prove itself as a publisher of the future.
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