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Exclusive: Zynga Says Offers Are Just 10% Of Revenues

Silicon Alley Insider  Nov 21 09

In a new disclosure,  Zynga tells us it makes 90% of its revenues from gamers putting their own money into the system to buy virtual goods.

Zynga says 10% of its revenues come from "offers" marketing, where sponsors agree to buy virtual goods for gamers, so long as those gamers agree to try a product.

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See Also:

Facebook Named In Federal Class-Action Suit Over Scammy Zynga Ads Zynga Raises $15 Million Zynga CEO Mark Pincus: “I Did Every Horrible Thing In The Book Just To Get Revenues”

Full story...

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