Gowalla Ups Its Game And Hints At Future Business Models
TechCrunch Nov 24 09For some time now, it has seemed like Foursquare was the only game in town. I mean "game" literally, as of the major location-based services, Foursquare seemed to be the only one really emphasizing gaming elements. But now Gowalla is starting to emphasize it more. To be fair, Gowalla has had a sort of sub-game based around the dropping and picking up of items (basically, virtual goods) since the beginning. But in the latest build of its iPhone app which hit the App Store today, version 1.3, there are some new gaming aspects. The first is that items now have histories attached to them. This allows you to see who has had an item before you in a city. Full story...
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