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In India, Google Searches For Users With Print Ads
TechCrunch Jul 03 09Different markets have different needs for marketing products or services. We all know that much. But that doesn't take away the weirdness of a company like Google advertising its core product (online search) by using ink that was printed on paper. Guilty of this hideous crime (I kid, I kid) is Google India, who apparently ordered some targeted quarter-page advertisements to appear in a variety of city supplements of The Times Of India, the leading English-language daily newspaper in the country. Full story...
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