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More stories from the accidental product manager »

So You Need to Promote Your Product? -

Note: This posting has been guest written by Angie Picardo. Angie Picardo is a staff writer for NerdWallet.

To Beat The Competition, Product Managers Have To Do Some Homework -

Based on the product development definition that you used to create your product, your product is the best available product to solve the problem that your customers are facing.

It’s Memorial Day – Take The Week Off! -

In the U.S. it’s the week of the Memorial Day holiday (on Monday). Since a lot of you will be making the most of this 3-day weekend, I’m going to join you and take the week off.

Product Managers Need To Know What Their Company’s Cost Of Capital Is -

You’ve just been put in charge of managing the best product ever. Based on the product development definition, you know that this product is going to be a run-away success: it solves a critical problem that a lot of customers are currently facing.

How Can Product Managers Get Sales To Use Social Media Correctly? -

By now just about every product manager knows that not only has social media arrived, it has just about taken over the world.

Three Letters That Can Help Product Managers Be More Successful: ATM -

Wouldn’t it be great if the product that you were managing was used by millions of people every day? Even better, wouldn’t it be cool if it performed some function that generally made them happy after they used it – like gave them money or something like that? Well guess what, product managers who work [.

Which Forms Of Social Media Should Product Managers Be Involved In? -

How many social media ecosystems are out there these days? By my count (if you still include MySpace), there are 9 big ones.

What Every Product Manager Needs To Know About The Hadoop Database Solution -

Just in case you’ve been living with your head underneath a rock, the world appears to have gone “big data” crazy lately.

Product Managers Need To Learn How To Offer Customers A Next Best Offer -

If there was a perfect world for us product managers to live in, what would it look like? Sure there would be white unicorns everywhere but what would our jobs be like? I’d guess that we’d know our customers much better than we know them today.

What Can A Tax Software Company Teach Product Managers About Customer Information Overload? -

Ugg, taxes! I don’t like them, you don’t like them, nobody likes them. One of the reasons that nobody likes taxes is that they are so very complicated – what counts as taxable income and what doesn’t? It turns out that the company Intuit realized that we don’t like taxes and they’ve made a lot [.