Social network hi5 has hired a pioneer in the video game industry to kick its social gaming strategy into high gear. It remains to be seen if hi5 truly realizes what it’s getting in the hiring of Alex St. John.
St. John, founder of online game firm Wild Tangent and a former Microsoft games evangelist, will serve as president and chief technology officer at hi5. He will be responsible for its product development, technology, network operations and audience acquisition.
It might seem laughable that a mid-tier social network such as hi5 wants to become a leader in games. Full story...